Publication

TIES: Temporal Interaction Embeddings For Enhancing Social Media Integrity At Facebook

Conference on Knowledge Discovery and Data Mining (KDD)


Abstract

Since its inception, Facebook has become an integral part of the online social community. People rely on Facebook to make connections with others and build communities. As a result, it is paramount to protect the integrity of such a rapidly growing network in a fast and scalable manner. In this paper, we present our efforts to protect various social media entities at Facebook from people who try to abuse our platform. We present a novel Temporal Interaction EmbeddingS (TIES) model that is designed to capture rogue social interactions and flag them for further suitable actions. TIES is a supervised, deep learning, production ready model at Facebook-scale networks. Prior works on integrity problems are mostly focused on capturing either only static or certain dynamic features of social entities. In contrast, TIES can capture both these variant behaviors in a unified model owing to the recent strides made in the domains of graph embedding and deep sequential pattern learning. To show the real-world impact of TIES, we present a few applications especially for preventing spread of misinformation, fake account detection, and reducing ads payment risks in order to enhance Facebook platform’s integrity.

Related Publications

All Publications

COLING - December 8, 2020

Best Practices for Data-Efficient Modeling in NLG: How to Train Production-Ready Neural Models with Less Data

Ankit Arun, Soumya Batra, Vikas Bhardwaj, Ashwini Challa, Pinar Donmez, Peyman Heidari, Hakan Inan, Shashank Jain, Anuj Kumar, Shawn Mei, Karthik Mohan, Michael White

NeurIPS - December 1, 2020

Continuous Surface Embeddings

Natalia Neverova, David Novotny, Vasil Khalidov, Marc Szafraniec, Patrick Labatut, Andrea Vedaldi

NeurIPS - November 25, 2020

Ridge Rider: Finding Diverse Solutions by Following Eigenvectors of the Hessian

Jack Parker-Holder, Luke Metz, Cinjon Resnick, Hengyuan Hu, Adam Lerer, Alistair Letcher, Alex Peysakhovich, Aldo Pacchiano, Jakob Foerster

NeurIPS - November 30, 2020

Adversarial Attacks on Linear Contextual Bandits

Evrard Garcelon, Baptiste Roziere, Laurent Meunier, Jean Tarbouriech, Olivier Teytaud, Alessandro Lazaric, Matteo Pirotta

To help personalize content, tailor and measure ads, and provide a safer experience, we use cookies. By clicking or navigating the site, you agree to allow our collection of information on and off Facebook through cookies. Learn more, including about available controls: Cookies Policy