People

Poppy Zhang

Research Scientist

I am a Research Scientist at the Core Data Science team. I am interested in social network advertising, consumer behavior under uncertainty, information search and decision-making. My work aims to gain a better understanding of social network and user interactions, and leverage that understanding to develop solutions for better Facebook products.
 
Before joining Facebook, I interned at Microsoft Research and I received my PhD in quantitative marketing from NYU Stern School of Business.

Interests

Marketing, social network advertising, decision-making