I lead the User Experience (UX) Research for Safety Check and Privacy products. I specialize in eye tracking, usability testing, survey design and UX for older adults and am the co-author of Eye Tracking in User Experience Design (2014) and Usability Testing for Survey Research (forthcoming, 2017). Before joining Facebook, I formed and led a UX team at Fors Marsh Group in the Washington DC area. I also spent 3 years at the US Census Bureau, improving the UX of Census forms and surveys. I received a PhD from the Catholic University of America, where I studied the effects of bilingualism, piano playing and video gaming on implicit learning and aging (all are excellent for keeping a healthy mind as we age, by the way, but the earlier you start, the better). I have served on User Experience Professionals Association (UXPA) boards for several years—currently as President for the International UXPA, and previously Director of Marketing and Communications for International, and President, Vice President and Conference Chair for UXPA-DC. I have also served on American Association for Public Opinion Research (AAPOR) boards for several years—as Membership Chair for the Pacific chapter (PAPOR) and Program Chair and President for the DC chapter (DC-AAPOR). After a short year in SF, I am back on the east coast, working out of the NYC office.


Eye tracking, UX for older adults, rapid iterative usability testing, social psychology, neuroscience and experimental design