I lead the User Experience (UX) Research for Safety Check and Privacy products. I specialize in eye tracking, usability testing, survey design, and UX for older adults and am the co-author of Eye Tracking in User Experience Design (2014) and Usability Testing for Survey Research (forthcoming, 2017). Before joining Facebook, I formed and led a UX team at Fors Marsh Group in the Washington DC area. I also spent 3 years at the US Census Bureau, improving the UX of Census forms and surveys. I received a PhD from The Catholic University of America, where I studied the effects of bilingualism, piano playing and video gaming on implicit learning and aging (all are excellent for keeping a healthy mind as we age, by the way, but the earlier you start, the better). I have served on User Experience Professionals Association (UXPA) boards for several years – currently as the President for the International UXPA, and previously Director of Marketing and Communications for International, and President, Vice President, and Conference Chair for UXPA-DC. I have also served on American Association for Public Opinion Research (AAPOR) boards for several years – as Membership Chair for the Pacific chapter (PAPOR), and Program Chair and President for the DC chapter (DC-AAPOR). After a short year in SF, I am back on the east coast, working out of the NYC office.


Eye tracking, UX for older adults, rapid iterative usability testing, social psychology, neuroscience, experimental design