Laura Rivera

UX Researcher

I’m a UX researcher on the News Feed team at Facebook. I moved to California from Denver, CO to join Facebook in the summer of 2016. Before Facebook, I finished my PhD in cognitive psychology and developmental cognitive neuroscience at the University of Denver. I then worked for a research firm in Denver for 7 years, where I led research evaluating state and federal programs for substance abuse prevention and K-12 education. In 2015, I shifted my career path, joined Pearson as a UX researcher, and led their research for next generation mobile products. I have experience with experimental and quasi-experimental design, quantitative data analysis, inferential statistics and mixed methods. Outside work, you’ll find me spending time with my husband and our spunky daughter, running, reading and doing yoga.


Cognitive psychology, cognitive neuroscience, usability testing, interviews, surveys, mixed methods, leadership, people management and organizational management